Storyworth’s purpose is to help people record and save memories meaningful to their lives. We offer services that help people or groups to record their stories and print them in beautiful keepsake books.
Our work is truly worthwhile. Many of our customers describe our products as the best gifts they’ve ever given or received. We bring people closer to the people who matter most to them, and the books we print will be passed down for generations.
We’re a sustainable business. Our business model is aligned with our customers’ interests. We’re highly profitable, so we don’t worry about runway. We’re cash flow positive with ample cash on hand, so we don’t need to fundraise. We have multiple customer acquisition channels operating at scale. We’ve been around since 2012.
We’re independent. We raised money from YCombinator, Felicis and others, but have since bought out our institutional investors. We have only a handful of angel investors left on the cap table, so we don’t have any external pressures to hit specific metrics or milestones. We have a deep network of trusted advisors.
We’re an unusually small team for our revenue, and we intend to keep it that way. We get a lot done with little overhead by rigorously selecting a great set of long term partners – agencies, consultants and contractors. We believe this will be an increasingly common way of working.
We’re hiring now because a core leadership team will help us grow faster and make our business more resilient. We see an opportunity to positively impact millions, and grow our revenue 10x. We aim to build a lasting brand on par with Disney and Hallmark.
You are an optimist and an all around good human being. Life is short and you want to work with people you love. You are kind, generous, and empathetic. You are honest and trustworthy. You want to work every day with positive people who make your day better. You want to look forward to the few meetings on your calendar.
You are ambitious, across all aspects of your life. You have the talent to have a meaningful impact, and you want to make the most of it. But your career cannot come at the expense of your family, friends and personal passions. You believe these things aren’t in conflict, but that you can excel at all of them (we call this being Pareto Ambitious).
You value time and freedom. You want your work in harmony with your life. You want to pick your kids up from school, go for a walk with a friend, care for your aging parents, and/or surf every morning while the waves are good. You want the option to move to a different state or country, for a few months or forever. You’re comfortable working remotely, either from home or from a local coworking space.
You care deeply about doing great work. You are among the best at your craft. You have the choice of where to work and with whom, and you want to make sure that you’re doing something worthwhile. You hold yourself accountable, the team can always rely on you to deliver, just like you can rely on them. You thrive when you are given responsibility and autonomy. You’re an excellent communicator, both when it comes to business and when it comes to feelings.
You don’t aspire to be a people manager. You want a role where you don’t have to spend your days in meetings, interviews and 1:1s. You like the idea of building the largest company with the fewest employees, with 1/10th the overhead of any other company of the same scale. You don’t aspire to lead a large team, though you’re open to building a small like-minded team if it’s the right thing for the business.
Your ideal outcome is a long term relationship.
This is a role you’d be happy in for the rest of your career, not a step on the way to being a founder, a VP, or a retiree. You know such commitment has to be earned, and that life happens and plans change, but you think of the opportunity as open-ended.
You’re in charge of customer acquisition for Storyworth Celebrations, our newest product. This product is early to market, and we’re still honing our product-market fit.
You are an expert in going from ‘zero to one’ with new products. Your experience is in consumer marketing, with an ability to experiment across messages and acquisition channels to find product-market fit as quickly as possible.
You have experience across paid and organic customer acquisition channels. You are accountable for driving revenue and maximizing efficiency with any advertising spend. You have the analytical rigor to understand the overall marketing picture so you can optimize our channel mix.
You have the creativity to constantly experiment with new campaigns and new channels. You understand our brand and ensure that all our interactions with customers reflect it.